Launching globally in stores and online on March 5th, the Australian activewear brand has worked hard on a sustainable collection to bring P.E Nation’s unique aesthetic to the legging-loving masses.
If you’re a lover of activewear, Pip Edwards’ and Claire Tregoning’s success story is probably not new to you. The best friends and business partners started their fashion/street/sportswear brand P.E Nation back in March of 2016, and now – almost exactly four years on – the duo are celebrating a big milestone; a global collaboration with blockbuster Swedish fashion chain, H&M.
The capsule collection riffs on P.E Nation’s distinctive take on retro sportswear, but with a modern nod to sustainability – using organic cotton and recycled polyester throughout the 30-piece capsule, which includes swimwear, shoes and accessories, as well as apparel.
The price point will no doubt prove a drawcard for those who love the P.E ‘look’, but may not want to cough up $150 for a pair of leggings. Tanks start from $49.99, leggings $79.99 and statement outerwear for $89.99 – significantly less than the brand’s full-price offering.
Working within a contained palette of pastels teamed with black, beige and white, the collection covers the sartorial territory that P.E Nation does best – gym-to-street; with oversized windbreakers, pleated maxi skirts and logo tees making the transition from Pilates to brunch not only seamless, but also stylish.
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Co-founders Edwards and Tregoning expressed their excitement for their latest project, saying “With the H&M collaboration, we want women all over the world to live a more confident, vibrant, fashionable life whilst juggling her fast-paced urban existence.The collection can be worn all day, every day, whilst being flexible, functional andstyle-led. All the pieces work so well together – it’s very easy to mix and match.”
The collection launches in H&M stores in Australia (and globally), as well as online, on March 5th, and by the looks of this it’s going to sell its side-striped socks off. See below for some of our favourites from the range.